Is is actually "racist" to prefer one race in a character over another?
Let's see.
The Oxford dictionary says:
Pronunciation: /ˈreɪsɪz(ə)m/
Definition of racism in English:
noun
[mass noun]Prejudice,
discrimination, or
antagonism directed against someone of a
different race
based on the
belief that one’s
own race is
superior:
a programme to combat racism
So unless you're advocating that a character shouldn't be black/yellow/purple/whatever because the original race is inherently superior, you probably have a
preference, not a racist complex. Much as it makes some people squirm, the idea that people have racial preferences exists, evidenced by the stats. A lot of people find their own race more attractive than others, and tend to date/marry and have kids within their own race. How many interracial couples do you know compared to same race? All the people who date same race - are they racist? Sure, there are other factors at work than just preference there, but even in ethnically diverse places you'll find same race preference prevails in the majority of cases.
And since
sex appeal to the target market is something that drives sales, yeah, race comes into it. 99% of these superheroes are buff and/or sexy. Why? Why aren't there more black/non white characters in comics aimed predominantly at a white audience? Why aren't there more non-Asians aimed at the Japanese audience? Go figure. And you gotta ask yourself - as sales is usually the base motivation for the existence of anything commercial - if not outputting black characters because the audience isn't black is dodgy, how dodgy is changing non-black characters to black to try to widen the audience (
probably for those sweet extra $$$, of course, not social justice).
Apparently not that many people these days are mouth-frothing racists, but many do have conscious or subconscious preferences and commercial institutions know it and have encouraged it. While most characters are potentially interchangeable, I would warn against just changing a character's race rather than creating a new character from scratch, especially if the character has been around a long time; likely to **** a portion of the fanbase off/divide it. You're posting in one of the places that was a prime example of how fans don't necessarily swallow everything you give them, even if it's just hair dye.
And I would say, to add to this, that changing a long-standing non-black character to black (or any other race) looks to me much like what Hollywood does with remakes and rehashes - rather than risk a new property - or a new character of black race - with the audience, they'd rather exploit an original fanbase's attachment to something. It works, because they've been doing barely anything else for the last 15 years with movie titles, remaking names "people have heard of" or foreign movies "people have heard of" and recasting Americans and an American setting. They can do the same thing with characters and force people to accept them.
If the audience is ready for Black Bond, or black versions of other characters, it should be ready for new characters that are black, right? So why haven't we seen a ton of those...? Have they gotta crowbar new races into old characters for an audience to cope?