If no one could tell by my icon and signature, I'll definitely be watching all the superhero movies coming out, including Batman v Superman.
I can understand why some won't watch it for their own specific reasons, but I really don't care about whether or not it's extremely conjoined to the hip to the comics or not. Hell, I don't care if DC is rushing the introduction of a Justice League movie. Contrary to popular belief, it really isn't that difficult to come up with an entire universe when there's no previous movies to establish it. Avengers started with Iron Man, and went on from there with more and more movies to be brought up. Most movie goers who've never read a single Iron Man or Captian America comic, probably didn't even hear of Iron man until his first movie. I certainly didn't. Thor, Captian America, Iron man, were pretty much on the B list until their movies and needed to have individual movies to show a non-comic reading audience who they were before putting them in the Avengers.
With DC, everyone knows who Superman was LONG before Man of Steel. Batman is pretty much a household name way before the Nolan films. There'd be not much of a point in making seperate movies for Batman before BvS since we know enough of him to figure out why he's Batman and what his motivations are. What some movie goers won't know is about Robin and Joker killing Jason Todd. Wonder Woman is a feminist icon. Everyone knows full well who she is even before BvS. Plus, she's gonna get her own movie next year before Justice League so that we know more on where the Trinity is coming from in this story, and not in terms of origins. There will be scenes of Aquaman, Cyborg, and the Flash to hint at them in BvS to wet non-comic reader's whistles, with most people probably knowing Flash from the popular TV series and Cyborg from Teen Titans. Aquaman will be the next character to explore in his own movie after the Justice League, much like that apparent Black Widow, Hawkeye, and Black Panther and Spiderman movies that will go into who they are after Civil War, which is the BvS in introducing these characters before they got their own movies first. The only movie that has started the whole thing of this official DCCU is Man of Steel. From there, you go into this new universe of Batman because Christopher Nolan's Batman is too grounded in realism to fit into MoS's world of aliens and flying. So you make a new Batman with a consecutive team who will be building that Batman world on the side, while making BvS. A team responsible for Batman's world, a team for Wonder Woman's world, a team for Green Lantern, Flash, Suicide Squad, etc. Then you bring a few ideas from each perspective and put it into the Justice League movie.
I probably have no right to say this, but as a fanfiction righter, and an aspiring writer in general, it'll probably only take me a day to come up with multiple outcomes and multiple universal concepts for a world of a well-established character; especially Batman and Superman, whose stories haven't changed all that much since they were created.
But like I said; So what if it's a rushed project to start the Justice League movie universe, or if it's going at it a different way/copying Marvel.
As long as the movies are entertaining, they have great moments, Batman's a badass, and I'm sitting in the movie theater munching on popcorn while getting the biggest geek boner at not only seeing my two favorite heroes fighting each other, but to see other awesome superhero movies that will take me all the way to 2020,