We Dare's UK release cancelled after media outcry over Wii sex game Ubisoft has decided to cancel the release of controversial Wii and PlayStation 3 title We Dare in the UK, after the mature-themed game was given only a 12 age rating by PEGI. 'Following the public reaction to the 12+ rating of We Dare, Ubisoft has made the decision not to sell the game in the United Kingdom,' said the company in a brief statement. 'For us it was never a big product. It seemed too much trouble to release it here given the concerns raised by the public.' We Dare is an adult-themed party game that involves players spanking, kissing and flirting with each other in a series of mini-games. 'Use the Wii-mote and PS3 Move controller in unbelievable ways, as you've never imagined before... wave it around to the beat of your favourite tunes, old and new... put it in your pocket and act-out flirtatious actions...' is how Ubisoft's own description puts it. Although it's only ever been marketed at adults the main problem seems to be that it was only given a 12 by age rating board PEGI, because technically the game itself doesn't include anything unsuitable for children - even though the acts performed while playing the game might be more risqué. The game gained particular notoriety with the release on YouTube of a trailer for the game, which features various actors cavorting about in vaguely suggestive poses. The trailer, and indeed the entire game, was made in France and Ubisoft UK seem slightly embarrassed by the whole thing. If you're absolutely desperate to play it then it has been released in the rest of Europe and their games will work on UK consoles.
) there was no need for a campaign like that...