I harbor no such rage for social issue discussions---probably because when it comes to practically ANY real-world issues, whether they be social, political, racial or whatever, I tend to be as neutral as possible.
But if people out there want to push for changes or recognition of social issues in gaming culture, they can. I see no harm in injecting social or political commentary in games---as long as already-existing games and franchises aren't reworked for the sole sake of satisfying social quotas.
Example: Many of you may know about my stance about the recent "Female Thor" debacle, and how I view it as one of the worst-executed attempts at social awareness ever attempted in any medium of fiction, purely out of how bafflingly-lazy it is. The same concept applies to video games. You want more strong female leads in games? Go ahead, make an original game with that in mind. You want to see more racial groups and sexual preferences represented in a stale industry with all the diversity of a McDonald's Menu? Make the multi-ethnic game of your dreams, but make sure to make it your own. You want to deal with dark realities like drug use and suicide? Go for it...if you have the skill and the prowess, nothing should stop you from talking about it through game form. But do not inject it into a pre-existing franchise or game, just for the sake of doing it. That's lazy, pointless, an intrusion on someone else's work, and sending the wrong message. All that does is make you a lazy mouth-piece for a cause you're more than ready to scream about, but incompetent on taking action on.
The success of your message on social issues depends on how, and where you deliver the message. Instead of ripping Dead or Alive or Bayonetta a new one for "hypersexualization", invest the time and creativity to make a more grounded representation of female game characters in your OWN game. Don't have Mario stop stomping Goombas mid-jump to preach about the dangers of depression and suicide, don't have Duke Nukem pause between flexing his biceps and crushing aliens to talk about rape or domestic violence.
There are a number of social issues in gaming at large that have yet to be addressed or articulated properly, but there's also a right way to address them.
Tackle a social issue. Make a game about it. Provide your stance on it through the characters and story...do whatever you want; it's your game. Just make sure that it is YOUR game first.